AWS & GCP – Two Summits, Countless Insights

Both summits gave us the chance to dive into the latest developments in cloud technology, and they shared several commonalities. The keynotes offered a broad overview of current topics, trends, and advancements and were enriched by real-world examples from third-party companies.

The conversations at the marketplace booths, however, allowed us to explore technical details in greater depth. There, we not only discussed our current challenges but also gained fascinating insights into how technologies and products might evolve in the future. The direct exchange with experts provided us with valuable inspiration and a clearer sense of upcoming trends.

The AWS Summit in Hamburg and the Google Cloud Summit in Düsseldorf each brought their unique flavors to the table. While both events served as platforms to showcase cutting-edge developments in cloud technology, they differed significantly in terms of their focus and format.

• AWS Summit in Hamburg: The AWS Summit was a large-scale event featuring numerous marketplace booths and a variety of talks. Compared to the GCP Summit, it was noticeably bigger in size, with more event areas and a higher number of exhibitors. The diversity of marketplace booths and presentations made it easy to explore a wide range of topics and interests.
  
  
• Google Cloud Summit Nord in Düsseldorf: The GCP Summit Nord, on the other hand, was smaller in scale but made up for it with a more personal and relaxed atmosphere. This was partly due to the Google Cloud Summit being split into two events (North/South). The Masterclasses were a standout feature, offering deep, hands-on insights into various topics and use cases.