Four for OTTO

 
Marc Opelt

Marc Opelt

Member of the OTTO Management Board for Marketing, Spokesman OTTO
 

OTTO is always up there with the very best when it comes to new technologies that add value for our customers. We caught the Internet wave as early as 1995, spotted key trends such as mobile and everywhere-commerce before most of our competitors, and today we are still pioneers in these e-commerce technologies. Our Project Lhotse is spearheading this drive forward and we are confident that developing our own software will make otto.de one of the most advanced and inspiring online shops in Germany. otto.de will become a customer-magnet and will help our customers become true fans.”

Dr Michael Heller

Dr Michael Heller

Member of the OTTO Management Board for Categories
 

OTTO is a real powerhouse. Our results are impressive, because we have understood that shopping is so much more than simply covering consumption needs – it’s about inspiration, discovery, browsing and finding. At OTTO we communicate an uncomplicated yet secure lifestyle. Our assortment is broad, but very carefully chosen. Together with our suppliers and partners we work tirelessly to ensure that otto.de offers just one thing: the very best for our customers. In doing this, we are guided by our core principles: we are a modern retailer which does business sustainably in the interests of our company and our customers.”

Dr Michael Müller-Wünsch

Dr Michael Müller-Wünsch

Member of the OTTO Management Board for Technology (CIO)
 

OTTO is so successful because the company and employees always move with the times and face up to the major challenges. Trends and changes in consumption and buying behaviour are transferred quickly and smartly to OTTO's business model. In the age of digitalisation, what matters now is that we become even more agile and ready to take even greater risks in adapting to technological change – something that applies not only to the technology we use, but also to the way we work and communicate in particular. Digitalisation offers unprecedented opportunities which we intend to utilise and shape in the interests of our consumers and customers."

Katy Roewer

Katy Roewer

Member of the OTTO Management Board for Service
 

OTTO has shown over the last few years that even today, tradition and modernity can come together and be a success factor. This follows the tradition of our values, where customers are at the centre of everything we do – and where satisfying them, surprising them and filling them with enthusiasm for OTTO is close to our hearts. That said, knowing this can only be successful if we have committed, satisfied employees is also part of the tradition. For us, modernity means being curious, encouraging innovation and providing the appropriate environment and support for this. For us, success is not 'bigger, faster, further ...’ it means doing business sustainably, so OTTO also continues to be attractive for future generations of customers, employees and shareholders.

 
 
First Mover

First Mover

 
 
 
 
 
 
 
Commitment

Commitment

 
 
 
 
 
 
 
 
 
 
 
 
© Otto (GmbH & Co KG), 22172 HAMBURG