{"id":1106,"date":"2018-09-19T13:23:37","date_gmt":"2018-09-19T13:23:37","guid":{"rendered":"https:\/\/www.otto.de\/partnerprogramm\/?p=1106"},"modified":"2018-10-18T09:29:31","modified_gmt":"2018-10-18T09:29:31","slug":"die-professionalisierung-instagrams","status":"publish","type":"post","link":"https:\/\/www.otto.de\/partnerprogramm\/die-professionalisierung-instagrams\/","title":{"rendered":"Die Professionalisierung Instagrams"},"content":{"rendered":"

[vc_row][vc_column][vc_column_text]Influencer Marketing hat sich nicht nur zu einem viel diskutierten Branchenthema gemausert, sondern ist f\u00fcr Werbungtreibende zudem eine ernstzunehmende Disziplin im Marketing-Mix geworden. Die \u00dcbungsphase muss allerdings langsam vorbei sein. Eine Professionalisierung des Themas ist der n\u00e4chste Schritt. Aber was muss eigentlich passieren, um den Umgang mit der Disziplin zu verbessern?<\/p>\n

Quelle:\u00a0https:\/\/www.horizont.net\/agenturen\/kommentare\/influencer-marketing-diese-4-next-steps-bringen-die-hype-disziplin-weiter-169414?utm_source=%2Fmeta%2Fnewsflash%2FHORIZONT_vor_9&utm_medium=newsletter&utm_campaign=nl30983&utm_term=cc2f28d676b4fc5379909a11d061e39d<\/a>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column][vc_column_text]Influencer Marketing hat sich nicht nur zu einem viel diskutierten Branchenthema gemausert, sondern ist f\u00fcr Werbungtreibende zudem eine ernstzunehmende Disziplin im Marketing-Mix geworden. Die \u00dcbungsphase muss allerdings langsam vorbei sein. Eine Professionalisierung des Themas ist der n\u00e4chste Schritt. Aber was muss eigentlich passieren, um den Umgang mit der Disziplin zu verbessern? Quelle:\u00a0https:\/\/www.horizont.net\/agenturen\/kommentare\/influencer-marketing-diese-4-next-steps-bringen-die-hype-disziplin-weiter-169414?utm_source=%2Fmeta%2Fnewsflash%2FHORIZONT_vor_9&utm_medium=newsletter&utm_campaign=nl30983&utm_term=cc2f28d676b4fc5379909a11d061e39d[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"author":7,"featured_media":1107,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1,6],"tags":[],"class_list":["post-1106","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-einsteiger","category-news","category-1","category-6","description-off"],"acf":[],"yoast_head":"\nDie Professionalisierung Instagrams - OTTO Affiliate<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.otto.de\/partnerprogramm\/die-professionalisierung-instagrams\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Die Professionalisierung Instagrams - OTTO Affiliate\" \/>\n<meta property=\"og:description\" content=\"[vc_row][vc_column][vc_column_text]Influencer Marketing hat sich nicht nur zu einem viel diskutierten Branchenthema gemausert, sondern ist f\u00fcr Werbungtreibende zudem eine ernstzunehmende Disziplin im Marketing-Mix geworden. Die \u00dcbungsphase muss allerdings langsam vorbei sein. Eine Professionalisierung des Themas ist der n\u00e4chste Schritt. Aber was muss eigentlich passieren, um den Umgang mit der Disziplin zu verbessern? 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