{"id":22,"date":"2018-06-13T12:33:42","date_gmt":"2018-06-13T12:33:42","guid":{"rendered":"https:\/\/www.otto.de\/partnerprogramm\/?page_id=22"},"modified":"2026-04-15T10:30:46","modified_gmt":"2026-04-15T10:30:46","slug":"wissenswertes","status":"publish","type":"page","link":"https:\/\/www.otto.de\/partnerprogramm\/wissenswertes\/","title":{"rendered":"Wissenswertes"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text]<\/p>\n<h1>Das kleine Affiliate Einmaleins<\/h1>\n<h2>&#8211; Wissenswertes zur Branche und zu OTTO<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8220;8px&#8220;][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]Auf den folgenden Seiten m\u00f6chten wir dir helfen zu verstehen, wie genau Affiliate Marketing \u00fcberhaupt funktioniert.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8220;16px&#8220;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8220;1\/3&#8243;]<div class=\"shortcode-banner shortcode-banner-link\" style=\"min-height: 150px;background-image: url(https:\/\/www.otto.de\/partnerprogramm\/app\/uploads\/2018\/08\/Affiliate-Marketing-Banner.jpg)\" onclick=\"window.location.href='https:\/\/www.otto.de\/partnerprogramm\/wissenswertes\/affiliate-marketing\/';\"><div class=\"shortcode-banner-bg wf-table\" style=\"padding: 10px;min-height: 150px\"><div class=\"shortcode-banner-inside wf-table text-big\" style=\"background-color: rgb(0,0,0);background-color: rgba(0,0,0,0.4);border: solid 10px transparent;outline: solid 0px;outline-color: #ffffff;height: 140px\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\">AFFILIATE MARKETING<\/span><\/p>\n<\/div><\/div><\/div><\/div>[\/vc_column][vc_column width=&#8220;1\/3&#8243;]<div class=\"shortcode-banner shortcode-banner-link\" style=\"min-height: 150px;background-image: url(https:\/\/www.otto.de\/partnerprogramm\/app\/uploads\/2018\/08\/Dynamische_Attribution-Banner.jpg)\" onclick=\"window.location.href='https:\/\/www.otto.de\/partnerprogramm\/wissenswertes\/dynamische-attribution\/';\"><div class=\"shortcode-banner-bg wf-table\" style=\"padding: 10px;min-height: 150px\"><div class=\"shortcode-banner-inside wf-table text-big\" style=\"background-color: rgb(0,0,0);background-color: rgba(0,0,0,0.4);border: solid 10px transparent;outline: solid 0px;outline-color: #ffffff;height: 140px\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\">DYNAMISCHE ATTRIBUTION<\/span><\/p>\n<\/div><\/div><\/div><\/div>[\/vc_column][vc_column width=&#8220;1\/3&#8243;]<div class=\"shortcode-banner shortcode-banner-link\" style=\"min-height: 150px;background-image: url(https:\/\/www.otto.de\/partnerprogramm\/app\/uploads\/2018\/08\/Provisionsmodell-Banner.jpg)\" onclick=\"window.location.href='https:\/\/www.otto.de\/partnerprogramm\/wissenswertes\/provisionsmodell\/';\"><div class=\"shortcode-banner-bg wf-table\" style=\"padding: 10px;min-height: 150px\"><div class=\"shortcode-banner-inside wf-table text-big\" style=\"background-color: rgb(0,0,0);background-color: rgba(0,0,0,0.4);border: solid 10px transparent;outline: solid 0px;outline-color: #ffffff;height: 140px\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\">PROVISIONS-MODELL<\/span><\/p>\n<\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column width=&#8220;1\/3&#8243;]<div class=\"shortcode-banner shortcode-banner-link\" style=\"min-height: 150px;background-image: url(https:\/\/www.otto.de\/partnerprogramm\/app\/uploads\/2018\/08\/Werbemittel_Banner.jpg)\" onclick=\"window.location.href='\/partnerprogramm\/werbemittel\/';\"><div class=\"shortcode-banner-bg wf-table\" style=\"padding: 10px;min-height: 150px\"><div class=\"shortcode-banner-inside wf-table text-big\" style=\"background-color: rgb(0,0,0);background-color: rgba(0,0,0,0.4);border: solid 10px transparent;outline: solid 0px;outline-color: #ffffff;height: 140px\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\">WERBEMITTEL<\/span><\/p>\n<\/div><\/div><\/div><\/div>[\/vc_column][vc_column width=&#8220;1\/3&#8243;]<div class=\"shortcode-banner shortcode-banner-link\" style=\"min-height: 150px;background-image: url(https:\/\/www.otto.de\/partnerprogramm\/app\/uploads\/2018\/08\/OTTOInside-Banenr.jpg)\" onclick=\"window.location.href='\/partnerprogramm\/wissenswertes\/bewerbungsrichtlinien\/';\"><div class=\"shortcode-banner-bg wf-table\" style=\"padding: 10px;min-height: 150px\"><div class=\"shortcode-banner-inside wf-table text-big\" style=\"background-color: rgb(0,0,0);background-color: rgba(0,0,0,0.4);border: solid 10px transparent;outline: solid 0px;outline-color: #ffffff;height: 140px\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\">BEWERBUNGS-RICHTLINIEN<\/span><\/p>\n<\/div><\/div><\/div><\/div>[\/vc_column][vc_column width=&#8220;1\/3&#8243;]<div class=\"shortcode-banner shortcode-banner-link\" style=\"min-height: 150px;background-image: url(https:\/\/www.otto.de\/partnerprogramm\/app\/uploads\/2023\/06\/beitragsbild-e1688716411176.jpg)\" onclick=\"window.location.href='\/partnerprogramm\/wissenswertes\/rechtliche-hinweise\/';\"><div class=\"shortcode-banner-bg wf-table\" style=\"padding: 10px;min-height: 150px\"><div class=\"shortcode-banner-inside wf-table text-big\" style=\"background-color: rgb(0,0,0);background-color: rgba(0,0,0,0.4);border: solid 10px transparent;outline: solid 0px;outline-color: #ffffff;height: 140px\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\">RECHTLICHE HINWEISE<\/span><\/p>\n<\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"shortcode-banner shortcode-banner-link\" style=\"min-height: 150px;background-image: url(https:\/\/www.otto.de\/partnerprogramm\/app\/uploads\/2018\/08\/Home-Header.jpg)\" onclick=\"window.open('https:\/\/ui.awin.com\/publisher-signup\/en\/awin\/step1');\"><div class=\"shortcode-banner-bg wf-table\" style=\"padding: 10px;min-height: 150px\"><div class=\"shortcode-banner-inside wf-table text-big\" style=\"background-color: rgb(0,0,0);background-color: rgba(0,0,0,0.4);border: solid 10px transparent;outline: solid 3px;outline-color: #ffffff;height: 140px\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\">JETZT OTTO-PARTNER!<\/span><\/p>\n<\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_column width=&#8220;1\/3&#8243;][\/vc_column][vc_column width=&#8220;1\/3&#8243;][\/vc_column][vc_column width=&#8220;1\/3&#8243;][\/vc_column]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text] Das kleine Affiliate Einmaleins &#8211; Wissenswertes zur Branche und zu OTTO [\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8220;8px&#8220;][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]Auf den folgenden Seiten m\u00f6chten wir dir helfen zu verstehen, wie genau Affiliate Marketing \u00fcberhaupt funktioniert.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8220;16px&#8220;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8220;1\/3&#8243;][\/vc_column][vc_column width=&#8220;1\/3&#8243;][\/vc_column][vc_column width=&#8220;1\/3&#8243;][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column width=&#8220;1\/3&#8243;][\/vc_column][vc_column width=&#8220;1\/3&#8243;][\/vc_column][vc_column 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