{"id":2048,"date":"2018-06-13T12:33:42","date_gmt":"2018-06-13T12:33:42","guid":{"rendered":"https:\/\/www.otto.de\/partnerprogramm\/?page_id=22"},"modified":"2024-07-10T10:55:18","modified_gmt":"2024-07-10T10:55:18","slug":"what-you-need-to-know","status":"publish","type":"page","link":"https:\/\/www.otto.de\/partnerprogramm\/en\/what-you-need-to-know\/","title":{"rendered":"What you need to know"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text]<\/p>\n<h1><b><span data-contrast=\"auto\">Affiliate marketing 101<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h1>\n<h2>\u2013 Find out about the business sector and about OTTO<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8220;8px&#8220;][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<span class=\"TextRun SCXW131035372 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW131035372 BCX8\">T<\/span><\/span><span class=\"TextRun SCXW131035372 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW131035372 BCX8\">he following pages will introduce you to the fundamentals and workings of a<\/span><span class=\"NormalTextRun SCXW131035372 BCX8\">ffiliate <\/span><span class=\"NormalTextRun SCXW131035372 BCX8\">m<\/span><span class=\"NormalTextRun SCXW131035372 BCX8\">arketing.<\/span><\/span><span class=\"EOP SCXW131035372 BCX8\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8220;16px&#8220;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8220;1\/3&#8243;]<div class=\"shortcode-banner shortcode-banner-link\" style=\"min-height: 150px;background-image: url(https:\/\/www.otto.de\/partnerprogramm\/app\/uploads\/2018\/08\/Affiliate-Marketing-Banner.jpg)\" onclick=\"window.location.href='https:\/\/www.otto.de\/partnerprogramm\/en\/what-you-need-to-know\/affiliate-marketing\/';\"><div class=\"shortcode-banner-bg wf-table\" style=\"padding: 10px;min-height: 150px\"><div class=\"shortcode-banner-inside wf-table text-big\" style=\"background-color: rgb(0,0,0);background-color: rgba(0,0,0,0.4);border: solid 10px transparent;outline: solid 0px;outline-color: #ffffff;height: 140px\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\">AFFILIATE MARKETING<\/span><\/p>\n<\/div><\/div><\/div><\/div>[\/vc_column][vc_column width=&#8220;1\/3&#8243;]<div class=\"shortcode-banner shortcode-banner-link\" style=\"min-height: 150px;background-image: url(https:\/\/www.otto.de\/partnerprogramm\/app\/uploads\/2018\/08\/Dynamische_Attribution-Banner.jpg)\" onclick=\"window.location.href='https:\/\/www.otto.de\/partnerprogramm\/en\/what-you-need-to-know\/dynamic-attribution\/';\"><div class=\"shortcode-banner-bg wf-table\" style=\"padding: 10px;min-height: 150px\"><div class=\"shortcode-banner-inside wf-table text-big\" style=\"background-color: rgb(0,0,0);background-color: rgba(0,0,0,0.4);border: solid 10px transparent;outline: solid 0px;outline-color: #ffffff;height: 140px\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\">DYNAMIC ATTRIBUTION<\/span><\/p>\n<\/div><\/div><\/div><\/div>[\/vc_column][vc_column width=&#8220;1\/3&#8243;]<div class=\"shortcode-banner shortcode-banner-link\" style=\"min-height: 150px;background-image: url(https:\/\/www.otto.de\/partnerprogramm\/app\/uploads\/2018\/08\/Provisionsmodell-Banner.jpg)\" onclick=\"window.location.href='https:\/\/www.otto.de\/partnerprogramm\/en\/what-you-need-to-know\/compensation-model\/';\"><div class=\"shortcode-banner-bg wf-table\" style=\"padding: 10px;min-height: 150px\"><div class=\"shortcode-banner-inside wf-table text-big\" style=\"background-color: rgb(0,0,0);background-color: rgba(0,0,0,0.4);border: solid 10px transparent;outline: solid 0px;outline-color: #ffffff;height: 140px\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\">COMPENSATION MODEL<\/span><\/p>\n<\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column width=&#8220;1\/3&#8243;]<div class=\"shortcode-banner shortcode-banner-link\" style=\"min-height: 150px;background-image: url(https:\/\/www.otto.de\/partnerprogramm\/app\/uploads\/2018\/08\/Werbemittel_Banner.jpg)\" onclick=\"window.location.href='\/partnerprogramm\/en\/what-you-need-to-know\/advertising\/';\"><div class=\"shortcode-banner-bg wf-table\" style=\"padding: 10px;min-height: 150px\"><div class=\"shortcode-banner-inside wf-table text-big\" style=\"background-color: rgb(0,0,0);background-color: rgba(0,0,0,0.4);border: solid 10px transparent;outline: solid 0px;outline-color: #ffffff;height: 140px\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\">ADVERTISING<\/span><\/p>\n<\/div><\/div><\/div><\/div>[\/vc_column][vc_column width=&#8220;1\/3&#8243;]<div class=\"shortcode-banner shortcode-banner-link\" style=\"min-height: 150px;background-image: url(https:\/\/www.otto.de\/partnerprogramm\/app\/uploads\/2018\/08\/OTTOInside-Banenr.jpg)\" onclick=\"window.location.href='\/partnerprogramm\/en\/what-you-need-to-know\/legal\/';\"><div class=\"shortcode-banner-bg wf-table\" style=\"padding: 10px;min-height: 150px\"><div class=\"shortcode-banner-inside wf-table text-big\" style=\"background-color: rgb(0,0,0);background-color: rgba(0,0,0,0.4);border: solid 10px transparent;outline: solid 0px;outline-color: #ffffff;height: 140px\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\">APPLICATION GUIDELINES<\/span><\/p>\n<\/div><\/div><\/div><\/div>[\/vc_column][vc_column width=&#8220;1\/3&#8243;]<div class=\"shortcode-banner shortcode-banner-link\" style=\"min-height: 150px;background-image: url(https:\/\/www.otto.de\/partnerprogramm\/app\/uploads\/2023\/06\/beitragsbild-e1688716411176.jpg)\" onclick=\"window.location.href='\/partnerprogramm\/en\/what-you-need-to-know\/legal\/';\"><div class=\"shortcode-banner-bg wf-table\" style=\"padding: 10px;min-height: 150px\"><div class=\"shortcode-banner-inside wf-table text-big\" style=\"background-color: rgb(0,0,0);background-color: rgba(0,0,0,0.4);border: solid 10px transparent;outline: solid 0px;outline-color: #ffffff;height: 140px\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\">LEGAL INFORMATION<\/span><\/p>\n<\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"shortcode-banner shortcode-banner-link\" style=\"min-height: 150px;background-image: url(https:\/\/www.otto.de\/partnerprogramm\/app\/uploads\/2018\/08\/Home-Header.jpg)\" onclick=\"window.open('https:\/\/ui.awin.com\/publisher-signup\/en\/awin\/step1');\"><div class=\"shortcode-banner-bg wf-table\" style=\"padding: 10px;min-height: 150px\"><div class=\"shortcode-banner-inside wf-table text-big\" style=\"background-color: rgb(0,0,0);background-color: rgba(0,0,0,0.4);border: solid 10px transparent;outline: solid 3px;outline-color: #ffffff;height: 140px\"><div><p style=\"text-align: center;\"><span style=\"color: #ffffff;\">BECOME A OTTO PARTNER<\/span><\/p>\n<\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_column width=&#8220;1\/3&#8243;][\/vc_column][vc_column width=&#8220;1\/3&#8243;][\/vc_column][vc_column width=&#8220;1\/3&#8243;][\/vc_column]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text] Affiliate marketing 101\u00a0 \u2013 Find out about the business sector and about OTTO [\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8220;8px&#8220;][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]The following pages will introduce you to the fundamentals and workings of affiliate marketing.\u00a0[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8220;16px&#8220;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8220;1\/3&#8243;][\/vc_column][vc_column width=&#8220;1\/3&#8243;][\/vc_column][vc_column width=&#8220;1\/3&#8243;][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column width=&#8220;1\/3&#8243;][\/vc_column][vc_column width=&#8220;1\/3&#8243;][\/vc_column][vc_column width=&#8220;1\/3&#8243;][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column][\/vc_column][\/vc_row][vc_column width=&#8220;1\/3&#8243;][\/vc_column][vc_column width=&#8220;1\/3&#8243;][\/vc_column][vc_column width=&#8220;1\/3&#8243;][\/vc_column]<\/p>\n","protected":false},"author":17,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-2048","page","type-page","status-publish","hentry","description-off"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>OTTO Partnerprogramm - Wissenswertes und Hintergr\u00fcnde zur Branche<\/title>\n<meta name=\"description\" content=\"Neben den praktischen Tipps und Tricks in unserem Blog, gibt es weitere interessante Informationen um OTTO und die Affiliate Branche im Allgemeinen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.otto.de\/partnerprogramm\/en\/what-you-need-to-know\/\" \/>\n<meta property=\"og:locale\" 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